About
Guido Pardini
Who I am
I'm a graphic designer based in Florence, working with clients in Italy and internationally. I specialise in brand identity: I give shape to an idea so that it can be recognised and stand out at first glance. Passionate about editorial design, I carry its language into every graphic project, all the way to websites.
What I do
Three crafts, one way of working.
- Brand design
- Creating new identities and redefining existing ones.
- Editorial design
- Magazines, brochures, backdrops and much more.
- Web design
- Unique, bespoke designs, responsive and accessible.
Selected work: the rebranding of the , the visual identity and art direction of , and the in-house graphic design for .
About me
I come from numbers and sound. From my degree in Economics and Business and my master's in Sound Engineering I've carried two things with me, which I find in every project: method and rhythm. I've been a graphic designer since 2022.